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[2004-06-30] Top 5 methods to promote your website
Don't make the mistake of ignoring website promotion. Every website is selling something, be it a product or a service, or maybe simply trust or a brand. This means you need visitors; the more targeted, the better. Simply creating a great site isn't enough, although it's an excellent first step. You need to be out there actively promoting it if you truly want to achieve revenue through your site.
[2004-06-30] Are You Afraid Of A Budget
There's that horrifying word. The one that makes so many people cringe at it's very utterance. It seems like they could make a very good spooky movie with the title "You Have To BUDGET!"
[2004-06-30] 15 Ways To Build Customer Loyalty (Excerpt from "How To Start Your Own Business")
There was a time when customers were fiercely loyal. Today, however, customers seem to have a "what's in it for me" attitude, and will jump from one merchant to another to "find the best deal" or whatever will satisfy their needs at that moment. They do business on a one-way basis. Yet, there is always the lure of "customers for life" possibility.
[2004-06-30] Four Tips for Learning What Customers Want
When I think back to all the times I've missed opportunities in life because I was too afraid to ask potentially embarrassing questions, it makes me wonder how much more I could have learned and accomplished if only I'd had the nerve to ask more questions.
[2004-06-30] Offer Package Deals To Increase Your Profits And Sales
An effective way to increase your profits and sales is to bundle many products or services together into one package. This gives people more reasons to buy your products and services. People also have come to believe package deals are a better value. You want all the products or services to be closely related. For example: if you're selling a computer you could add in software, hardware, computer furniture, etc.
[2004-06-30] Sorry!! No Proven Business Plan, No Six-Figure Income!
It's true, so many people missed out on that Four, Five and even a Six Figure Income because they lacked a proven business plan, and were left scratching their heads wondering what the "hell" happened (pardon my French). So what exactly is a proven business plan and why is it so important you ask? Good question well let me tell you right now.
[2004-06-30] Email Reflections: 10 Simple Courtesies
Okay, you are super busy or you are down to your last email before heading home. Maybe it's first thing in the morning, you have a full in box to read and handle, all before your meeting starts in 10 minutes. It's easy to be in a rush and dismiss the little things, however...
[2004-06-28] 7 Must-Have Traits For Work At Home Success
There are a lot of reasons why so many people fail shortly after starting a home business. In order to achieve your work at home dreams there are certain traits you must possess or acquire. I have listed 7 must-have traits that I consider to be the most important. Go through the list carefully. Truly think about whether or not you have the desired trait. If you find that there are some that don't describe you then decide how you are going to change in order to acquire it. Don't try and fool yourself into believing you already have all these traits, unless you truly do. Fooling yourself will also be cheating you out of achieving your home business goals.
[2004-06-28] Are You A Google Junkie?
Google this, Google that, Google Google Google.......
[2004-06-28] From Zero-Cost To...Fraud!
Personalization! One of the decisive ingredients of a happy life --And equally true for a Web marketer.
[2004-06-28] QuickBooks Perspective: Is Doing Payroll Yourself Really Cheaper?
So you've decided to do payroll yourself rather than outsource it. Welcome to the brave new world of complex rules and regulations at several governmental levels! Were you aware of the penalties and interest that can be assessed if you make your payroll tax deposits late - even by one day? How about the fact that you could be asked to file over forty different payroll tax returns over the course of a year? Ever hear of the "100% penalty?"
[2004-06-28] QuckBooks – 3 Common Myths
Have you seen the commercial on television that goes like this - "if you can write a check, you can use QuickBooks?" Well, it's true, but there's more you need to know.
[2004-06-28] How to Make the Most of Your Website Copywriter
Many people feel uncertain when dealing with copywriters. Like any artform, writing is subjective; instead of black and white, most business owners and marketing managers see indistinguishable shades of grey. But copywriting possesses one key element that most other forms of art don't - a commercial imperative.
[2004-06-28] Should I Be My Own Boss?
You may have been drawn in by a web site or perhaps it was a commercial on television that first got your thoughts focused on starting a home business. No matter what it was, when you realize that you can work from home and be your own boss, it is almost impossible to not feel excited.
[2004-06-28] How To Stay One Step Ahead of the Google Dance
It's taken you 6-months of hard work, constant changes, reading every shred of information on search engine optimization strategy not to mention thousands of dollars trying out web optimization tools and services.
[2004-06-25] Home Biz in the Summertime
"Dad, I hate to tell you this - and don't get mad at me - but I think Sunny made a real bad mess upstairs," Connie says with a worried-but-diligent look. Sunny's our border collie/Australian shepherd puppy. She eats everything that's not hers. Connie backs away as I get up from my computer. She follows just behind as I head up the stairs. She wants to see and hear every detail when DAD FINDS THE BIG MESS. As I near the top of the stairs, the phone rings. Yes, it's probably work-related. But, heck, I want to see the big mess - I ignore the phone.
[2004-06-24] Writing Articles that Get Read
Writing articles is one of the best and most effective ways of promoting your business because it does three things:
[2004-06-24] How To Uncover Hidden, Profitable Niches in 3 Easy Steps
Who else wants to discover the secret to finding profitable, hidden niches and creating a product that they desperately need?
[2004-06-24] Home-Based Business Safety and Security
Anyone that operates a business from home knows that home-based business security issues often come up. This is just part and parcel of running any home-based business.
[2004-06-23] Affiliate Super Promotion: Making Huge Sales in No Time
Back in February I put together an affiliate promotion and sold over $5,000 in products.
[2004-06-23] Expertise: Your Key to Affiliate Profits
Want to make more money as an affiliate? Simple: Become an expert.
[2004-06-22] How to Profitably Run Your Affiliate Business
Pretty much every week someone comes to me saying, "I am trying to promote affiliate programs. How can I increase my checks?"
[2004-06-22] How To Create A Mission Statement
Creating a mission statement can help you focus your business effort and do a lot of good in bringing your workforce together behind a common theme. The key to success is not just creating a mission statement, it's living the mission statement.
[2004-06-21] Where to Look for Your Next Project when You’re Writing for Profit
When my first book "Starting Your Own Business" was published way back in 1995, I thought that was it. I reckoned I'd never write another one. But I was wrong. It has enjoyed many reprints, multiple editions, and proceeded over the years to generate another seven disparate titles from the same topic.
[2004-06-18] The Quickest Way To Start A Business Online
Want to get into business fast with minimal investment?
[2004-06-18] Rejoice in Small Affiliate Checks
Did you get ANY affiliate check this past month? Good for you! You're ahead of the pack.
[2004-06-18] Residual Cash Flow
Perhaps the best product is one that has recurring monthly fees. This is known as residual income, and is the best income to make, because you make one sale but are paid month after month.
[2004-06-18] Keeping It Real: The Only Copywriting Trick That Works
Much of today's accepted copywriting wisdom comes from old books written for a different, quieter world.
[2004-06-18] How to Identify and Make the Most of Your Business's Special Something
How much thought have you given to what's unique about your ebusiness... its competitive edge? Many new web entrepreneurs are in such a hurry to get their site up and running, they breeze past this extremely important question.
[2004-06-18] Powerful Direct Marketing Numbers
Direct Marketing works!
Why? It works because it's personal. It carries a message, answers questions and gets orders. Direct Response Marketing works because it is "conversation in writing".
[2004-06-17] The True Cost of Self-Employment
Do you think you are ready to make that leap to full self-employment? The profit from your part-time (up till now :-) business is matching or exceeding your regular paycheck, so you think it's time to fire your boss and make do without that paycheck. Before you take that final step to personal freedom, make sure you truly understand what you are giving up. Your employer paid benefits may cost you more than you realize. For many people it will take more than $40,000 of profit per year to replace a $40,000 annual salary.
[2004-06-17] Taking Your Small Business Online, Part I
So, you want to take your business online, do you? Yet, you are, as we say in the south, standing there "like a calf looking at a new gate." You know you probably ought to go through it, but you're not sure what you'll find when you get on the other side.
[2004-06-16] How To Find a Money-Making Product To Sell, Part 1
Believe it or not, finding a product to market is usually the least of your concerns. There are many ways to find a product. You can create your own information product, sell a service that you do, or market other people's products for a commission.
[2004-06-15] The True Cost of Being Your Own Boss
Do you think you are ready to make that leap to full self-employment? The profit from your part-time (up till now :-) business is matching or exceeding your regular paycheck, so you think it's time to fire your boss and make do without that paycheck. Before you take that final step to personal freedom, make sure you truly understand what you are giving up. Your employer paid benefits may cost you more than you realize. For many people it will take more than $40,000 of profit per year to replace a $40,000 annual salary.
[2004-06-11] Working At Home - While Still Working Your Day JOB
So you want to start a home business? You're ready to get out of the typical everyday routine job you have now and turn in your two weeks notice. But before you do that there are a few things you must consider.
[2004-06-11] Buyer Beware: Web Hosting, Registration, and Site Building "All in One" Package Nightmares
Starting out in any type of online marketing or Internet business can be confusing and overwhelming. There are so many different aspects of a start-up: domain name registration and purchase, Web site host purchasing, and of course, the "building" of the Web site itself. This leaves many consumers looking for an easier way to purchase everything in one place, both to save money and to save time.
[2004-06-11] Find Your Niche & Follow It - Part 1
In this article I'm going to show you how to find out if there's a hungry crowd for your information product BEFORE you write a single word.
[2004-06-11] A Dozen Tips for Starting an Import/Export Business
Thinking of starting an import/export business? Jennifer Henzel, a Certified Import/Export Trade Professional offers these tips for getting started:
[2004-06-11] Insight: Failure and Success In Online Business
Creativity and Determination are the KEY ingredients in all online success stories. So many times, as a moderator and participant in the net's most active and lauded online marketing forum, The Internet Marketing Warriors, I have heard the same questions repeated by hopeful marketer after hopeful marketer. And mostly they begin with "How do I...?"
[2004-06-09] The Identity Theft Epidemic : What the “Experts” Aren’t Telling You
Picture yourself walking down the street, all alone. It's late at night. It's a bit brisk, and the wind is blowing through the tall buildings on both sides of you. Suddenly, from out of nowhere, someone runs by you, knocks you over, grabs your wallet, and takes off.
[2004-06-09] Start A Business For Under $100
There are a multitude of magazines and websites devoted to the sprit of Entrepreneurs, who by the way provide almost seventy percent of private sector jobs. The dream of almost every employee is to fire their boss, and start a business of their own. The best part about this dream is that it can be accomplished, and most ventures can be started for less than $100.
[2004-06-09] Segmenting Your Target Audience Through Your Copywriting
Ask any copywriter what the first commandment of copywriting is and they'll quickly tell you "Know Thy Target Audience." In order to write effectively you have to know this one group of people and know them well. I guess that's why many people get so frustrated when it seems they have more than one preferred customer base. One of the most frequent questions I get asked is, "What if I have more than one target audience?" In all actuality, you probably don't. You just have different segments of the same audience.
[2004-06-09] Why Your Ad Failed
So you spent good money on an ad, put it in a magazine or newspaper, and waited patiently for phone calls that didn't materialize. You're upset: you feel that you've wasted money and time, and now you're convinced that advertising doesn't work.
[2004-06-09] Five Keys To Leaner and Meaner Copywriting
Grab 'em and don't lose 'em. Every marketer knows that one. Human beings have very short attention spans, so you can't afford to waste your prospect's time - give them the good stuff and then let them go as soon as you can. Writing effective marketing material is all about writing crisply with just a handful of words.
[2004-06-09] Do You Buy Into The Hype?
"You could make 1 million dollars in the next 30 seconds"! Or "Quit Your Day job and become the internets next millionaire". If you have surfed the internet for any length of time you have undoubtedly come across a few websites with the sales copy mentioned above. The fact of the matter is the world wide web is filled with "get rich quick" claims.
[2004-06-09] How To Market Without a Website
Despite what internet marketing gurus tell you, you do not need to have a website to be successful in internet marketing.
[2004-06-09] Success Stories: $1 Million His First Year
Here's a success story for you: Launch a site in January, be making $120,000 per month by May.
[2004-06-09] Boost Your Website With Expert Content
The word has gotten out on website content.
It has never really been a big secret, really: the only effective way to promote a website is by hosting unique, quality content. Search engine optimization and paid inclusions are a waste of time and money if there isn't a compelling reason for your visitors to come back once they have found you. Website sales only come from repeat visitors and user loyalty.
[2004-06-09] You Can Do Business Online 201
If you read my 101 course, you now have a website and you have begun basic promotion. It is time to increase the traffic flow! Now is the time to increase links to your site. This serves you two purposes. Number one is the obvious, the more links, the more ways for people to find your site.
[2004-06-09] Want To Succeed With Your Internet Business?
The web is a great opportunities. Imagine millions of customer. Its a huge cybermarket ! It's a trillion millions dollars market waiting for you !
[2004-06-09] Affiliate Marketing – My Best Decision
When I decided to quit my job and start an internet business, I was clueless. I researched and found several viable opportunities however the more I read, the more I realized how difficult this was going to be. I did not have a product and was in no position to create one. I had it in my head I wanted to sell something so I started out in the drop shipping business.
[2004-06-09] 5 Home Office Essentials
Once you've settled into the idea of running a business from home you need to make a choice. What type of office setup do you need? It's beyond the scope of this article to detail each and every item required for the perfect home office. Instead we will focus on hints and tips for creating a more ideal home working environment.
[2004-06-09] Writing Short Info Reports
People want information, they want it quick, frequently in short form, and straight to the point. Its no wonder that they go straight for a computer connected to the internet to find anything from how to grow tomatoes to choosing a web host.
[2004-06-09] To Outline Or Not To Outline
Ah, the age-old writer's debate--to outline or not to outline?
[2004-06-08] Are Your Marketing Dollars Being Spent on the Right People?
When it comes to bringing in new clients, the biggest mistake I see people make over and over again is that they don't target their marketing. They tend to go after EVERYBODY'S business instead of going after the business of the people who might actually be prepared to purchase their product or service.
[2004-06-08] How To Boost Your Credit Score
Years ago your credit score was a big secret, known only to a select few such as your mortgage and credit card companies. In 2000, Fair, Isaac Co., the major supplier of credit scoring software, announced they would begin sharing credit scores, also known as FICO scores, with consumers.
[2004-06-08] The Advantages of Being an e-Book Writer or Publisher
All well known experts have agreed that informational products especially eBooks are without any doubt the number one home based business opportunity. They are much easier to create than one may think. Everyone can create an ebook and make big profit from selling it online. Here are some of the benefits of being an ebook writer and publisher:
[2004-06-07] 7 Work at Home Mistakes to Avoid
When I first started my own "WORK AT HOME" business, I had no experience whatsoever , and I did not know how to get started on the right foot. After a lot of trial and error, I have learned [and still learning] on what to do and not to do to get started in my "WORK AT HOME " business.
[2004-06-07] Freelancing: Setting Your Rates and Raising Your Rates
"How much do you charge?"
If ever a question was designed to bring up all your issues around confidence and self-esteem, "How much do you charge?" is the one.
[2004-06-07] Flooding Your Site with No-Cost Traffic
Free. Zero cost. No risk. All profit.
No matter how you say it, kinda has a ring, doesn't it?
[2004-06-07] Sharpen Your Writing With Structure
At some point, every serious writer is forced to sit down and conclude that there is something seriously wrong with their work. It wanders; it is pretty in some spots and horribly ugly in others. It doesn't always make sense, and is uneven in places. Even though every sentence is grammatically correct, there is something fundamentally broken about the piece.
[2004-06-07] Create Confidence With Your Writing
Whether you are writing a magazine article, composing a press release, or editing the sales copy on your website, the end goal is always the same - to influence the thinking, and probably actions, of other human beings. To do that, your writing must instill confidence in a mind that is inclined to doubt you.
[2004-06-07] Work At Home Moms - Start Your Business With Found Money
Think you can't afford to start your own Home Business? Think again! I have been able to budget the start up expenses of my own Home Business. I have to admit in the beginning I thought I would not be able to afford starting my own Home Business knowing it would take a small investment to get it moving.
[2004-06-07] Six Lessons for Getting in the “Right Mindset” For Starting Your Own Business
Believe it or not your childhood attitude towards a fence shapes your business mindset. As you'll learn from my experience starting a business, having the right mindset is the key to being an entrepreneur. It's all about being a fence hopper instead of a fence sitter.
[2004-06-03] Write Better Web Content
If you're reading this article, chances are that you, like most professionals these days, understand the value of the Internet. It may be where you go to buy movie or concert tickets, browse restaurant menus, or plan your vacations. Most likely, you also turn to the Web to research business strategies, vendors and other companies.
[2004-06-03] Use Your Time Wisely!
When I was small, I have never considered the importance of time. I would just laze around, watch TV, lie in bed, and play video games. As I grew older, I thought about the things that I have achieved. To my surprise, I haven't accomplished a lot.
[2004-06-03] How One Sentence Can Multiply Profits
Can you summarize how your website is uniquely better to serve the needs of consumers than your competition? If you can, chances are you will see much higher traffic, sales and profits.
[2004-06-03] Work At Home Moms - Start You Business With Found Money
Think you can't afford to start your own Home Business? Think again! I have been able to budget the start up expenses of my own Home Business. I have to admit in the beginning I thought I would not be able to afford starting my own Home Business knowing it would take a small investment to get it moving.
[2004-06-03] Breaking In As a Telecommuter
Telecommuting, teleworking, working from home. No matter how you chose to phrase it, this type of flexible work option is gaining momentum. And it should. Just recently, a survey mentioned on Telcoa.Org, indicated that the number one or number two preferred job benefit for job seekers was telecommuting--even over health insurance! It seems like getting a telecommuting position is the way to go.
[2004-06-02] 5 Steps To Powerful Negotiating
Negotiating, a key point of reference for any entrepreneur online and offline. In today's society negotiating successfully is a prerequisite to success for any business. Today we are going to cover what I believe to be the 5 single most important aspects about preparing for negotiations.
[2004-06-02] Going On A Word Diet
There are three ways to write a first draft. One is to ink whatever surfaces, in whatever order without regard to grammar, spelling or staying on topic. After the free write, the points, and message extracted for notes or an outline. Time is its adversary and clarity chisels its way forward slowly.
[2004-06-02] 11 Powerful Marketing Tips
Each of these 11 marketing tips is based on a marketing strategy or tactic proven to boost sales. How many are you using?
[2004-06-02] Easy Ways To Suck Prospects Into Your Sales Letter And Keep Them Reading!
If you want your sales letters to hold your prospect's attention like a car accident ... if you want readers to stick inside your ads like flies stuck in a glob of glue... then keep reading because I'm going to reveal the secret for creating your own "stick like glue" sales letters and ads.
[2004-06-02] 5 More Ways to Increase Traffic to Your Online Store
In a previous article, I discussed 5 free ways to increase traffic to your online store. If you have not read it, you can see it here:
[2004-06-01] Neutralize Unspoken Objections to Increase Your Sales
You can increase the sales you get from your web pages, sales letters and personal presentations by neutralizing the unspoken objections your prospects may have to buying from you - before you ask them to buy.
[2004-06-01] Who is Really Making the Expired Domains Money?
What is an expired Domain Name?
An expired Domain Name is a Domain Name which was previously registered but the owner did not re-register it. If a Domain Name expires, it becomes available for anyone to register.
[2004-06-01] Working at Home While Caring For a Loved One
I often sit and wonder "where did the day go?" I know there is 24 hours in the day, 8 of which I spend sleeping. So that still leaves me 16 hours to get my daily activities done. Funny, how 16 hours sure does seem like 6.
[2004-06-01] How Drop Shipping Works
One of the most frequently asked questions on the Net is: "What should I sell online?"
[2004-06-01] 10 Mistakes That Reduce Profitability
In my professional experience as a sales and marketing coach/consultant, I've had the opportunity to work with a number of small business owners on various issues related to sales and marketing. The owners who are struggling to keep their businesses afloat tend to engage in some, or all, of the following mistakes that reduce profitability.
[2004-06-01] Creating A Network That Works
Do you ever stand in awe of those people who seem to know everybody and everything? I know I do! Regardless of what you're looking for, these people have their finger on the pulse of the 'Net and know where to find it. Their network of resources and people is incredible! Yours can be, too. It's actually very simple to create a network that works to bring you business, offers feedback and provides those resources that we all need to have.
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