|
|
[2003-07-31] Frames and Search Engines
When it comes to framed sites and the effect that the use of frames by a site has on its search engine ranking, there are two schools of thought. Some people say that framed sites, if done properly, have no problems in getting good rankings in the search engines. Others claim that if search engine optimization is important to you, never use frames.
[2003-07-31] Page Cloaking - To Cloak or Not to Cloak
Page cloaking can broadly be defined as a technique used to deliver different web pages under different circumstances. There are two primary reasons that people use page cloaking:
[2003-07-31] Top 10 Search Engine Positioning Mistakes
When it comes to search engine optimization, there are certain common mistakes that I see people making over and over again. Here's a list of the 10 most common mistakes that I see people making. By avoiding these mistakes, you can avoid a lot of anguish and frustration in the long run.
[2003-07-31] How To Stick To Your Budget
I've had a lot of people tell me that setting up their budget was simple but when it came to living by it payday after payday they admitted losing interest in a very short time.
[2003-07-31] Paying Your Bills On Time
You've heard it before. "You always have to pay your bills on time or it will hurt your credit rating". The fact is that not paying your bills on time can also cost you a bunch of money.
[2003-07-31] How Much Do You Spend?
Most of us don't have a clue how much money we spend and what we spend it on. We spend it until it's gone and hopefully we can find some more to spend.
[2003-07-31] Money Worries?
If you are worrying about your money problems it's time to STOP IT NOW! Easier said than done, huh.
[2003-07-31] Can I Afford This?
It´s time to replace that old car. Your repair bills are starting to add up to more than the payment would be. But how do you know for sure if you can afford another vehicle?
[2003-07-31] Get Serious About Your Money
What is the most important aspect of getting your finances in order? In past articles I've written about how important discipline, organization and sacrifice are to solving your money problems, but this all comes later.
[2003-07-31] Planning Ahead
What do you think of that title? Just another article about the impossible task of trying to predict the future. Not this time. This is an article that may give you some ideas on, not how to predict the future, but to be ready when it gets here.
[2003-07-31] Spending More Than You Make
When you spend more money than you make each month you are bound to have money problems very quickly. The bad part is that most of us never realize we are spending that much until it's too late.
[2003-07-31] Only You Can Prevent Money Problems
People experience money problems for a variety of reasons. Maybe you lost your job, used your credit cards too much, have a bunch of medical bills, paid too much for your dream home or any number of other reasons.
[2003-07-31] Preparing For The Worst
I would say that most of us have experienced money problems at some point in our lives. This could have been caused by the loss of a job, injury or illness, over spending, and the list goes on and on.
[2003-07-31] Living On What's Left
Are you one of those people that pay your bills no matter what? That is an admirable trait to have when managing your money. You made the bill and you feel you are responsible for paying it. Good for you.
[2003-07-31] Setting Your Financial Priorities
Whether you know it or not, you are always setting your financial priorities. Some may decide that a new stereo system is more inportant than this month's electric bill. This may be a little off the wall but it is still setting your priorities.
[2003-07-31] Our Kids and Their Money
When I was a kid, I can't believe that was almost 50 years ago, my folks used to give me a nickle, dime or sometimes even a quarter to go to the corner store. When I got that money I had to go directly to the store and make sure every penny was spent.
[2003-07-31] Where Does Your Money Go? Taxes
Trying to stay within the theme of Budget Stretcher, I thought a series of articles on knowing where your money is going may help some of you understand just how much you pay on certain expenses.
[2003-07-31] Sorting Your Money
For anyone that is familiar with The Complete Budget and Bill Organizer, you already know that I recommend that you use your checking account to pay bills and cash to cover your household expenses.
[2003-07-31] Budget Leftovers
It is extremely difficult to setup a budget, especially when you are behind on some of your bills. Even if you can make your regular bills and expenses fit neatly into your budget, what can you do if you don't have the money to catch up?
[2003-07-31] How Did I Get In This Mess?
When I was younger and having all kinds of money problems, I ask myself this question a thousand times. It seemed like one day we were doing fine financially and the next we owed everybody. How can it happen so quick?
[2003-07-31] Why Budgets Don't Work and How to Fix It
This article is for those families that have sat down at a desk or the kitchen table time after time trying to develop a family budget that they can live with.
[2003-07-31] Get listed in Yahoo !
Getting listed in Yahoo! (The Very Top Search Engine/Index) is a lot like getting a date with the most beautiful girl in high school - often all you have to do is ask PROPERLY.
[2003-07-31] What You Must Do To Get Ready "Before" You Submit to Search Engines.
Now that your web site is ready to submit you just can't wait to get it listed in every search engine on the Internet. Before you submit your site, here is a checklist of what you will need.
[2003-07-31] Five Costly Errors That May Be Preventing Your Marketing Messages From Getting The Results You Want
What marketing tools don't work for you? We ask this question when we welcome subscribers to our zine. Their answers are consistent: "We sent out a mailing and got no response," they may say. Or they tell us, "Our letters, postcards, or brochures failed."
[2003-07-31] Join the Five Percent
A statistic I see quoted a lot is that only 5% of those operating small businesses over the internet are making any real money. Many never even break even. Let's take just a moment to look at why that might be.
[2003-07-31] Are YOU Using Traffic Generators?
You Can Increase Your Traffic by 5000 Hits or More per Month, Quickly and Easily Starting the Very First Day. Don`t Miss Out!
[2003-07-31] Do You Have the Time?
While trying to come up with an article for this month's issue of CTT, I wondered where the time had gone. It's already February and I still had to get this issue published. I thought why not discuss with you one of the things I do best wasting time. I've got it down to an art form!
[2003-07-31] Where Exactly Is This Business Coming From?
Have you ever tried to complete an online order form only to find there just aren't enough boxes for your address. Or that there are too many and the form will not submit until all boxes are completed? Have you ever filled them with gibberish? Ever received one filled with gibberish?
[2003-07-31] Home Biz Tips
From experience, in my short exposure to the Internet and its proposition, I have compiled a list of "What to Look Out For and How to Initiate a Home-based Business. I hope you will find some of these tips useful and may help prevent stumbling blocks in the future.
[2003-07-31] Is a Home-Based Business What You Want? Another Home-Business Viewpoint.
Stepping into year two of a home-based business has my thoughts turned to the revamping of my business web site and business in general. My first thought was where to start?
[2003-07-31] Make Your WebSite User-Friendly
You can create a website that attracts customers, not repels them, with a little common sense advice.
[2003-07-31] If You Build it, Will They Come?
It wasn't so very long ago that I sat down at my computer, after much searching (and finding!) of earning opportunites in cyberspace, and decided that I MUST have a website. And I also assumed that "If I build it, they will come!" In other words, the extent of what I knew about creating and promoting a site was quite limited!
[2003-07-31] Top 10 Tips to Create A Business Plan!
One of the key challenges for any business is to remain focused and invest resources for maximum pay-off. It's said that 80% of a business's activity accounts for only 20% of total profits. In plain language, most of the work we do is unfocused, poorly designed and ineffective.
[2003-07-31] That One Magic Word
I still have a vivid memory of the exact moment that I caught my very first glimpse of that banner ad! It said that I could Get Paid to Surf the Web!!! I immediately knew it wasn't going to take me very long to be bringing in a steady income!!!!
[2003-07-31] Checks by Phone
"Hold the Phone: Checks by Phone Serves as a Gateway to Business Savings"
[2003-07-31] Hire a Free Collection Agency
Throughout the year, business owners maintain their holiday "wish lists" which inevitably include skyrocketing sales and lower operational costs-contributing to the be-all, end-all profit margin.
[2003-07-31] Accept Credit Cards and Checks for Optimal Cash Flow
Recently, I tried to purchase a money order at the local Post Office only to be told that my credit card payment was not acceptable. The Post Office official stated that I could only use cash or a debit card - neither requirements I could satisfy at the time.
[2003-07-31] Check Verification is Truly a Business Friendly Service
Project into the near future and envision a time with "real time" checking - when merchants have the ability to know if the customer has sufficient funds in his/her banking account to cover costs. Like a debit card, the check amount will be immediately debited and transferred. Merchants espouse this new way of doing business, no longer assuming a risk with each check transaction.
[2003-07-31] Check Conversion: Harnessing the Power of Technology with Built-In Profit Potential
As we continue to surge forward on the coattails of the "technology revolution," many business folks and entrepreneurs have grasped the concept that personal fortunes may be acquired through the avenue of modern machinery (which must be tweaked in just the right way). Consider, for example, those who have learned how to turn their computers into mighty cash machines. Indeed, those who can effectively utilize and/or market technological gadgets or devices place themselves in a position of watching their earnings take off like fireworks in July.
[2003-07-31] Recurring Payments: An Important Fundraising Tool for Charities
As a nation, we have always derived great benefit from the charitable impulses of philanthropists - individuals who felt a strong sense of obligation to their fellow man, sharing their financial resources in an all-out effort to help others. During times of tragedy, such as the September 11th incident, charitable giving notably increases to help assuage our collective suffering.
[2003-07-31] Top Eight Reasons Why Your Charitable Organization Needs Recurring Payments
Benevolence, good will and philanthropy are honorable principles to adhere to and run by, but when bills start amassing, a charitable organization will not be excused from payment despite its inherent noble ideals and objectives.
[2003-07-31] Success Through Association - A Little Talked About Secret!
One of the best ways to learn the internet marketing business is of course to be mentored by those already successful. Being mentored by, or associated with, a successful person has another seldom talked about side. People assume that if you associate with successful people, that you are also successful. It's no secret that being seen with famous or successful people can help to bolster your success image too. Knowing this, one way to speed your way to success is to systematically associate yourself with successful people. Aggressively use the principle of "success by association."
[2003-07-31] Connecting One To One
You're probably in business to make as many sales as practical and build a better life for yourself and loved ones. In order to make those sales you need to reach as many targeted prospects as possible with your message. Yet, your message must get through to your prospects one... at .... a ..... time. It's individuals that read your message, think about it, and react to it. They react to your message once they connect with you and feel an appropriate emotion based upon the content of your messages. So the real key to your on-line success is connecting with your prospects one-at-a-time or one-to-one.
[2003-07-31] Learn To Really Focus To Succeed
Many starting on-line businesses fail simply because they fail to FOCUS. They fail to focus on doing the most important things first. They fail to focus on seeing one project through to completion before starting the next. They jump from affiliate program to affiliate program and never make any real money with any of them. They fail to identify and focus on what is most important to their ultimate success. How can you avoid these all too common mistakes?
[2003-07-31] Mastering Getting And Using Testimonials
Perhaps no single element can perk up the response rate on a web page more than hard-hitting, credible testimonials. They work because somebody other than the seller is telling prospects how great, and useful the product is. It's natural for you to say how beneficial your product is - having someone else do this is much more convincing! If you are not using testimonials in your web copy you should start today.
[2003-07-31] Creating A Great, In-demand Ebook
If you're in business on-line long enough you eventually become convinced that to really succeed you need your own product or service. Having your own product or service:
[2003-07-31] Can You REALLY Make BIG Money With Affiliate Programs?
Can you really make big money with affiliate programs? Can you earn a satisfactory income from commissions on selling others' products? That question has to be on a lot of people's minds. There are a lot of people considering setting up a website and marketing affiliate products. They wonder whether or not to believe all of the hype. There are also a lot of people who are already marketing affiliate products. Many of these are making very few sales, and they are wondering.... what am I missing!
[2003-07-31] Market Your Writing The EEASY Way
Marketing your writing is a skill. The great news is that anyone can learn how to do it. I don't care how shy, nervous or introverted you are, you can learn how to market your work and have great fun doing it.
[2003-07-31] Produce More Sales from your Email Promotions Five Ways (Part 1)
Do sales come from your ezine regularly? How many well- written articles do you submit per week to Online ezines? How often do you send thank you's and follow up messages to your different email groups?
[2003-07-31] What the "Blazes" - and other Traffic B.S.
Ever since a certain retiring internet marketer made his secrets and scripts available to the internet marketing community, a surplus of traffic "monsters" have been released on an unsuspecting public.
[2003-07-30] The Future Of Search Engine Optimizing: Theme Engines
. . . the next generation of search engines has arrived.
[2003-07-30] Analyzing Your Traffic to Measure Your Success
Congratulations! Your hard work and persistence in optimizing your pages have resulted in a dramatic increase in traffic to your site, which is just what you wanted.
[2003-07-30] How to Use Emotional Content to Increase Visitor Response
Did you know that many folks make "buying decisions" when they are moved emotionally? Other traditional medias have made the most of these principles and taken advantage of them for many years, whether it be a TV commercial or an ad in a magazine. People are emotional beings and people make decisions (either good or bad) when they are emotional. If something causes a customer to become upset, they become angry and try and solve it.
[2003-07-30] Ten Things You can do to Increase Visitor Response at Your Web Site
Did you know that folks often make "buying decisions" when they are moved emotionally? Give this your full consideration when thinking about your Web site content. Traditional medias have made the most of these principles and taken advantage of them for many years now, whether it be through a TV commercial or an ad in a magazine.
[2003-07-30] The Wonders of Wordtracker: . . . it's more than a hunt for keywords
For me personally, Wordtracker.com is not just a tool for looking up keywords. Sure, that's one good use for it, but what I want to distinguish is another influential and exciting use for Wordtracker as an SEO resource.
[2003-07-30] 10 Ways to Exceed Your Client's Expectations Every Time!
The following tips are just a few of the things I do as examples of setting my service apart from the crowd. In general, the weakest areas in the Internet Marketing and Web Development business, are "Customer Communications" and "Customer Service." Set your effort towards learning to deliver "excellence" in both customer service and communication, and you'll have distinct advantages over many other competitors. These tips are based on the tried and true method of "under promising and over delivering".
[2003-07-30] Creating Your Professional Image on the Internet
There are many types of professionals on the Internet. Business consultants, writers, web designers, software developers, the list goes on and on. What does it take to be considered a professional? Well, according to the definition from Webster's dictionary, a professional is "Engaged in, or worthy of the standards of, a profession."
[2003-07-30] Increase Sales by Building Credibility
The Internet has opened a whole New World of information and opportunity for all of us. However, it has also created a breeding ground for scam artists. For this reason, many Internet users are very reluctant to share their personal information and order products online.
[2003-07-30] Networking Your Marketing Strategies
A network is a group of points or locations interlinked with specific paths. A network can be computers, people, web sites, or anything that is linked together to form a group.
[2003-07-30] Testing and Tracking Your Marketing Strategies
Developing and implementing a strategic marketing plan is an essential part of your success. However, unless you're testing and tracking your strategies, you may be losing a great deal of time and money.
[2003-07-30] Write for Publicity
If you're looking for a powerful way to get free publicity and build your credibility at the same time, then writing articles may be your answer.
[2003-07-30] Maximizing Your Internet Marketing Strategies
Developing a successful Internet marketing strategy is the key to your online success. Your strategy not only involves your marketing and promotional efforts, but your web site will also play an important role.
[2003-07-30] Cross Promoting With Recommendations
Cross promoting is a powerful technique used by many Internet marketers to increase the exposure of their products, services or publications. You simply decide what type of promotional exchange you would be interested in and contact fellow marketers to discuss an exchange.
[2003-07-30] Autoresponder Courses: The Automated Marketing Tool
Autoresponders, also known as mailbots, automatic email and email on demand were derived from the very popular fax on demand and designed to automatically respond to any email message it receives with an automatic response.
[2003-07-30] Autoresponder Etiquette
Autoresponders are one of the most widely used promotional tools on the Internet. They're also known as mailbots, automatic email and email on demand. They were derived from the very popular fax on demand and designed to automatically respond to any email message sent to it with an automatic response.
[2003-07-30] Creating Your Website's Promotional Strategy
Creating a successful Internet presence involves much more than designing a great web site or having the "perfect" product. Listing your website with the Search Engines is your first step, however, you must not solely depend upon the Search Engines to bring you traffic. You must design a complete promotional strategy and work it every day.
[2003-07-30] 10 Marketing Tips For Success
1. FREE... I got your attention, didn't I. Offer a free report, e-book or "how to" course. Information is the top selling product online. You can use this to your benefit by offering free information.
[2003-07-30] Autoresponders: Put Your Business On Autopilot
Autoresponders are one of the top promotional tools available online today. They are also known as mailbots, automatic email and email on demand. They were derived from the very popular fax on demand and designed to automatically respond to any email message sent to it with an automatic response.
[2003-07-30] Secret Formulas for Writing Headlines That Sell
We all know the importance of a powerful headline. However, writing a great headline isn't as easy as it sounds.
[2003-07-30] Increase Your Sales with a Highly Targeted Advertising Campaign
If you're looking for a low-cost, yet highly effective means of advertising your products and services, then Google AdWords may be your answer.
[2003-07-30] How to Create, Sell and Distribute Your Own Informational Product
With the rising popularity of the Internet, there is absolutely no better time than right now to develop your own informational product. Not only is there no better time, but it has never been any easier for anyone to develop and sell their own products.
[2003-07-30] How To Create An E-book & Drive Massive Traffic To Your Site By Giving It Away...
E-books or Electronic books are self-contained "executable" files of HTML. This HTML may be a web site you've created or HTML you've specifically prepared to be compiled into a downloadable .exe file for distribution. When downloaded, this file will self install on your clients desktop.
[2003-07-30] The Key Ingredients for Internet Success
The Internet has opened a whole New World of opportunity for even the smallest home-based business owner. There are countless numbers of new self-made millionaires that achieved their newfound success on the Internet. These new millionaires are no different from you and I. They started their Internet businesses from the ground up, found a niche and built their success one day at a time.
[2003-07-30] 10 Steps to Success in Direct Marketing
If you're looking for a lucrative homebased business, direct marketing may be just what you've been looking for; Offering you the possibilities of making your dreams come true.
[2003-07-30] Secrets to Building Massive Opt-In Lists
An opt-in list is the absolute most effective marketing tool available on the Internet. Not only do they provide you with a direct line of communication with your target market, but they also enable you to develop a trusting relationship with your subscribers.
[2003-07-30] Ezine, Discussion and Announcement List Etiquette
The information super highway, countless intertwining roads of information all merging into one massive freeway. That's the Internet. Just about any form of information you could ever want, right at your fingertips.
[2003-07-30] A Crash Course in Ezine Publishing
An ezine, also know as an email magazine, online publication or electronic newsletter is simply a newsletter available via email and/or online. There are hundreds of thousands of ezines on various subjects available on the Internet free of charge.
[2003-07-30] Frequently Asked Internet Advertising Questions
If you're marketing a product on the Internet, developing a successful advertising campaign is an important part of your success. However, this is an area in which many Internet marketers struggle.
[2003-07-30] The Telecommute Tightrope
For many of us, telecommuting seems like the ideal situation. You wake up, shuffle over to your home office, work at your own pace. You take a break when it suits you, you end your day when you're ready to. You can rearrange your work schedule to fit around your personal life.
[2003-07-30] A Practical Guide To Starting A Business
Starting a business can be an exciting prospect....or a frustrating, confusing task that seems impossible to conquer.
[2003-07-30] The Freelancer Within
Every day, I'll get an email that goes something like this: "I've been looking for a homebased job for x number of months now...with no luck. I just want something I can do in the evenings or on weekends so I can supplement my income. Can you help me?"
[2003-07-30] Can You Afford To Stay Home?
A few years ago, after the birth of our second child, my husband and I were trying to decide whether or not it would be possible for me to stay home.
[2003-07-30] Dig Up A New Career
There seems to be no end to the demand for information on the interent. It's bought, sold, bartered, and begged for.
[2003-07-30] How To Find A Telecommute Job
The answer may be easier than you think, but there's a catch.
[2003-07-30] MLM’s- Waste of time or Goldmine?
When most people think about Multi-Level Marketing, they envision slick-talking, insurance salesman-like people pushing their products at everyone in sight. Maybe some of you have even tried MLM's, didn't get insanely rich overnight and gave up thinking, "I must not be cut out for this business" or "this is the last time I fall for one of these schemes".
[2003-07-30] Intro to ecommerce: Beginner's guide
Ecommerce is simply commerce which is enhanced by technology. Today, anybody can be involved in this thriving income generator.
[2003-07-30] How do you get started on the internet?:
Most fresh ecommerce entrepreneurs wonder how they can start a thriving business on the internet. Well, this is not a simple question to answer because situations and expectations are different for everybody. However, this doesn't mean that they are not guidelines that work for everyone.
[2003-07-30] Customer satisfaction in Marketing
As you may already know Customer satisfaction is a key ingredient to the success of any business.
[2003-07-30] How should you organize your work?
Operating your business the right way is very important to generating positive results. Don't run your business because you have to, but because you desire to achieve definite goals. Depending upon your goals, you need to have a proper level of organization. This action, believe it or not will lead you toward a better work for your business' sake. In fact, it will clearly define any other action you undertake.
[2003-07-30] How To BOOST Your Profits With FREE Support
In my unfortunate experience, many internet business owners, even well-known 'names', offer a very poor level of post-sale customer support.
[2003-07-30] Five Steps to Successful Viral Marketing
I'm sure we've all heard of 'viral marketing' - the first question is usually 'What is it?' (and I won't insult your intelligence by telling you it's nothing to do with ill health).
[2003-07-30] Which keywords should you optimize your site for?
In this article, we focus on the correct way of finding out the keywords for which you should optimize your site for the search engines. This article will give you the formula for the Keyword Effectiveness Index (KEI) - a mathematical formula which I have developed to help you determine which keywords you should be optimizing your site for.
[2003-07-30] Importance of having your own domain name
question that I frequently hear is "Do I really need to have my own domain name?" The one word answer is "YES.". If you put up your site with some of the free web hosting services, the only company who benefits is the web hosting company. The last person who benefits is you. There are a number of reasons why having your own domain name is a must:
[2003-07-30] Creating Keyword Rich Pages
Once you have established the keywords for which you should optimize your site for the search engines, it is time to figure out how you can get a high ranking in the search engines for those keywords. The solution is to create Keyword Rich Pages (KRPs) - pages which provide good content and in which a particular keyword is repeated a number of times so that the page gets a top ranking for that keyword.
[2003-07-30] Creating a Robots.txt file
Some people believe that they should create different pages for different search engines, each page optimized for one keyword and for one search engine. Now, while I don't recommend that people create different pages for different search engines, if you do decide to create such pages, there is one issue that you need to be aware of.
[2003-07-30] Software to help you create a robots.txt file
Robogen is a software for Windows 95, Windows 98 and Windows NT based computers which can help you create robots.txt files without having to worry about the correct syntax of a robots.txt file. It comes in two editions: the free Limited edition and the Standard edition which costs $12.95. You can get Robogen here.
[2003-07-30] Improve the Link Popularity of your site
Link popularity, i.e. the number of sites which are linking to your site, is an increasingly important factor as far as search engine placement is concerned. Other things remaining the same, more the number of links to your site, higher will be its ranking.
[2003-07-30] Submitting your site to the Open Directory
Getting your site an optimum listing in the Open Directory (DMOZ) is vitally important as far as search engine positioning is concerned as Google gives a lot of importance to sites being listed in the Open Directory.
[2003-07-30] Becoming an Open Directory Project Editor
Getting your site registered by the Open Directory is vitally important as far as search engine positioning is concerned. In order to see how you can do that, see my article on this topic. However, sometimes, it may so happen that try as you might, you just do not manage to get your site listed in the Open Directory. Or, it may also happen that the description under which your site is listed is not optimum.
[2003-07-30] Are You Walking the Talk?
I saw a television commercial the other day. It actually made me laugh out loud. It wasn't funny "ha ha," it was funny ironic. A local telephone service provider was singing its own praises about what wonderful service it provided. "Yeah, sure!" I thought. I used to live in the area that this particular provider covered, and I know for a fact their service is anything but wonderful.
[2003-07-30] Is The Whole World Dishonest - You And Me Included?
Let's face facts; most of us are quick to doubt the integrity and honesty of people involved in certain professions. We find it easy to mistrust politicians and are wary of people involved in car sales, insurance, real estate and the advertising industry. There's even a shadow of suspicion cast over the legal profession thanks to the fraudulent activities of just a few solicitors.
[2003-07-29] How to Add 1,000 Subscribers To Your Ezine Every Month
I keep getting asked week after week from individuals online exactly what my key is to internet success. How can they duplicate my business in a few easy steps?
[2003-07-29] Seven Ways to Add 100 or More Subscribers To Your Ezine Daily
The best way to make money on the Internet is to build your own opt-in list. This way you can build a relationship with thousands of potential customers all over the world without spending more than a couple hundred dollars a year for the Internet access and the list management tools you use.
[2003-07-29] Do You Have the Right Stuff To Build An Internet Business
Today, I want to cover a subject that people online just don't talk about that often. We cover the technical aspect of marketing online, but we never seem to talk about the inner aspects of being in business for yourself.
[2003-07-29] Building An Internet Empire One Day At a Time
Have you ever seen a new Internet marketer in real life trying to figure out what they should do first online?
[2003-07-29] Developing the Right Attitude For Making Money Online
Do you really want to make money online? Do you want to develop a business which can make money for you 24 hours a day 7 days a week almost automatically?
[2003-07-29] Secret of Happiness in Life and Business
Let me begin by telling you a story...
In Indiana, there lives a woman who works 8 hour days 6 days a week at a local computer company. We will call her "Barbara" for the sake of this article.
[2003-07-29] The Three Words Your Web Site Can't Live Without
There are three words which are major keys to success of any web site. Understand these three words and you will find yourself halfway to success on the Internet. Disregard them, and you will always be struggling to find any type of financial success through online marketing.
[2003-07-29] 10 Quick Traffic Building Tips For Any Web Site
The question most often asked on the Internet is, "How do I get more traffic to my site?"
[2003-07-29] 7 Little or NO Money Strategies For Building Traffic To Your Web Site
Every web site has ONE thing in common: to be successful, they must have traffic. No Traffic will equal NO sales no matter how well done your site is or how high your closing rate is. So, every web site out there is looking for ways of producing more traffic at a lower cost.
[2003-07-29] How Do I Effectively Advertise in Ezines?
I've been publishing ezines for years - and I have seen some pretty awful ezines - no original content, just pushing products of their own, etc. Some have high subscriber numbers - watch out and verify - I tried some and guess what? They often go to safe-lists or some other listings that do NOT qualify as subscribers. Many publishers keep their bounced addresses in their count - another red flag.
[2003-07-29] Unlock your website sales just by counting
A conversation is always much more interesting if the other person has a genuine interest in you and your interests. We all respond to that. The same is also true in a sales conversation, customers respond to that too. Potential customers will be much more likely to buy from you if they feel that you are genuinely interested in them and the problem or need they have. However, it must show by being clearly visible in the language that you use in your website's text content.
[2003-07-29] What exactly do you do again?
We are all exposed to a huge amount of information these days. We are information rich and time poor and have had to develop skills to counteract that and be more efficient with our time. We've become masters at quickly filtering out the information we need and discarding the rest.
[2003-07-29] Customers, we want it ALL dont we?
It is the information age. We've never had so much access to so much information (and services) from the convenience of our own home, workplace and now even from public and mobile phones. As individual customers we are now used to having all that access and at anytime that suits us. It is supreme convenience and on our terms.
[2003-07-29] How to de-junk your website
Like any other space, websites gather junk over time too. Before you know it, your whole website is slowed down and losing sales because of it. Its time to clear it out and ensure your website is working at its most effective and selling your products at every opportunity and not losing sales at every opportunity.
[2003-07-29] Quick grab 'em! (...while you still can)
What's the first thing you want to know when you arrive at a new website? You want to know what's in it for you, right? If the answer is not much, your finger, which is already twitching on the mouse button, is ready to transport you away immediately to another website that does have something for you. Your potential customers think exactly the same way. They want to know what you have for them and they want to know right now.
[2003-07-29] The WOW! factor - Have you got it?
Every so often you suddenly come across one website that makes you sit up and pay attention. There's just something about this particular site that really works and draws you in right from the start. You perhaps can't even put your finger on what makes it work. It just does.
[2003-07-29] Are you failing to sell your company to your potential customers?
Would you just sit by your business phone and let it ring until it stops? No, of course you wouldnt. Why wouldnt you? Because you would potentially be losing important business and income. How much would just one missed call potentially cost your business in lost income, including repeat business? Hundreds? Thousands? More? Now, consider your website in the same way. If your website isnt answering your potential customers needs and encouraging them to buy from you, you can be losing just as much business and income, or even more.
[2003-07-29] STOP! Stop right now!
These days we are all busy and under pressure to squeeze ever more into our working day. Often, we are so busy working and earning a living that we lose sight of our goals. This is especially true when you run your own business. You are so busy actually running your business that you lose sight of the reasons that you started it in the first place and the goals you want to achieve.
[2003-07-29] Focus! Focus! Focus!
The success of your online business relies on you making sales, actually selling your product or service to paying customers. The more the better. To get those sales you need to communicate well with your potential customers and make a good sales pitch. What you say and how you say it are therefore very important and can make the difference between your business succeeding or failing.
[2003-07-29] How to get your business online
This article is for all those who have asked "how do I get my business online?" or have just plain been putting it off because you dont know where to start or who can help or how much it will cost.
[2003-07-29] How your business can win online
There are lots of websites out there that do little to encourage their customers to stick around or buy their products from them. In this article i'm going to show you a typical example of where a small company has gone wrong with its website.
[2003-07-29] You cant just build a website and hope it works!
Like any area of business your website needs some effort from you if its going to be successful. You'd be foolish to just build any old website and hope it works. Yet this approach, or rather lack of approach, is still widespread on the internet. Businesses still dont seem to understand what the internet can do to benefit them and their customers. They just dont get it.
[2003-07-29] Does your homepage work?
All websites have a homepage. It is the most important page of your site. It acts as the main gateway to the entire site. Most of your prospective customers will enter through it. Its vital to get it right. You dont want them to just turn around and go away again.
[2003-07-29] How to get more sales from your website NOW!
The fundamentals of business are the same online as they are offline. Making income and profit is vital to the success of any business. How are income and profits generated? By SELLING products.
[2003-07-29] What can the Internet REALLY do for me? - 12 KEY BENEFITS
In my conversations with business people i've noticed a surprising lack of understanding about the Internet and its potential for their business. Most know it is important for business in general but dont really know why. Few really understand what it can specifically do for their organisation, "What can the Internet really do for me?" This article aims to answer this fundamental question by identifying some key benefits to help you start reaping the benefits of the internet for your business today.
[2003-07-29] PLEASE dont make the biggest mistake on the internet today!
Everyday I see a common mistake being made on websites all over the Internet. It results in lost customers, lost sales, poor visitor figures, lost profits and more. In short, it has a negative impact on all aspects of the website and company concerned. Its also completely unnecessary and costing businesses dearly. Rectifying this one mistake would transform websites and businesses increasing sales, profits, customers, recommendations, etc.
[2003-07-29] Top Seven Ways to Tune up your Website
We're in a recession, and perhaps your business is slightly slower than usual. But it's always a good time to take stock of what's working for you, and what needs some attention - including your Web site!
[2003-07-29] Money Lessons From Cashflow 101
I started playing Cashflow 101 board game two years ago. The board game was invented by Robert Kiyosaki, the best-selling author of Rich Dad Poor Dad, to increase your financial intelligence.
[2003-07-29] How Did I Get Started Online?
In this article, I'm revealing my personal experience of how I started my online business and who influenced me the most with regards to Internet business.
[2003-07-29] Starting Own Business: The Four Main Ways
The idea of being your own boss and running your own business excites you.
[2003-07-29] Top 7 Traits Of Extremely Wealthy People
Wealthy people share common traits. That's why they are wealthy. If you want to be extremely wealthy, learn and own these traits:
[2003-07-29] Are You Ready To Be Your Own Boss?
You have this burning desire you want to be on your own. The temptation is so great that you want to quit your job. Enough is enough. You're sick of working for other people for a ridiculous pay.
[2003-07-29] Money Myths Of The Poor
From tender age, we were exposed to myths about money and myths of being rich. Be it from our parents, brothers, sisters, relatives, or friends. The myths that we have determine our financial well being in our adult lives.
[2003-07-29] Are You Financially Fit?
When it comes to health, you go for a medical checkup to see if you're physically fit. The medical report will tell everything about your health.
[2003-07-29] Overcome Fear And Make Money
At times, you might have thought about excellent money making ideas, which can turn you into a millionaire. Unfortunately, you do not have the courage to turn your ideas into millions.
[2003-07-29] Why Financial Freedom?
Have you ever thought about this question:
"Why do you want to achieve financial freedom?"
[2003-07-29] 7 Keys in Getting Your Prospects to Act
Today I would like to look at the matter of persuasion. How do you get your prospects to take action?
[2003-07-29] The Marketing Magic Word.
You have heard this word before. It is what you dream about as a marketer. This is the key that would put the magic in your marketing results. Can you guess what that word is?
[2003-07-29] Your Marketing on Autopilot.
In this article I would like to take a look at something that is crucial to your marketing success - the importance of Automation.
[2003-07-29] Your Number One Asset.
I would like to talk about your most important marketing asset of all.
[2003-07-29] Writing Powerful Headlines for your Ads.
In a previous article we talked about writing to persuade. Today I would like to look at one of, if not the most important part of your ad. This is the HEADLINE.
[2003-07-29] 7 Ways to Build Your Credibility on the Web.
In a way the Internet may be compared to the Wild Wild West. (Where do you think the acronym WWW came from?) There is no real central authority that is in charge and many scam artists take full advantage of this. Especially as a small business owner with no large company name behind yours, building credibility in the prospect's mind is crucial.
[2003-07-29] 7 Top Free Strategies to Promote Your Website
Website promotion is a big issue on any webmaster's mind. You need to let people know that you exist and doing this for free is both possible and effective. Here we would look at the top 7 ways of getting free or almost free website exposure.
[2003-07-29] 7 Top Paid Strategies to Promote Your Website
Some people argue that there really are no free lunches; somebody has to pay for it. Although this may not always be true, you usually get what you pay for on the Internet.
[2003-07-29] 3 Quick Tips for Selling More on Your Website
Recently, after a delicious dinner, a long-time friend said to me, "I'm at my wit's end. I've got traffic. People are clicking on my product pages. Why aren't they buying?"
[2003-07-29] How to Make Your Affiliate Program Profitable
You set up an affiliate program for your website and some affiliates signed up. But now you see your affiliate sales are less than delightful.
[2003-07-29] Website Marketing Mistakes Smart People Make
You have invested your time and money into putting up your website. Your prospective customers are out there somewhere and you want to make aware of your site, what you offer and why they would want to visit.
[2003-07-29] Website Owners: How to Get Sales and Marketing Help
Many people mistakenly believe putting up a website is marketing.
[2003-07-29] A Cost Effective Way to Advertise Online . . .Permission E-Mail Marketing
We all hate e-mail spam, right? I even have the coolest software program that will help you combat spam and actually bounces the spam e-mail straight back to the user. (http://www.mailwasher.net)
[2003-07-29] Congratulations! You’ve Gotten the Visitors to your Site! . . . now, can they find what they’re looking for?
As search engine marketers, we spend an enormous amount of time trying to get targeted traffic to our site. But, once those visitors get to our site, can they find what they're looking for? If not, guess what? We've lost a customer.
[2003-07-29] One Way to Solve Memory Problems with your Computer
Some of us aren't lucky enough to have brand new computer systems that are loaded with memory and bells and whistles. Plus, many software programs are RAM memory guzzlers, and they don't "release" that memory when the program is closed. That means that your system is unable to recover that memory and use it with other programs.
[2003-07-29] How Can You Learn How to Achieve Top Search Engine Rankings?
If you're serious about having a successful online business, you need to spend some time studying the search engines and how they operate.
[2003-07-29] How Can You Tell if a Search Engine Marketing Firm Is Legitimate?
Have you ever gotten e-mail similar to this:
[2003-07-29] Interested in Working at Home? Consider a New Career as a Search Engine Marketer!
With the advent of the Internet, more and more people are looking for full- or part-time jobs in Internet-related industries. Needless to say, being able to work at home is ideal for those who can't find work in their location but who don't want to relocate. It's also ideal for those who need to work from their homes, such as mothers with small children or physically challenged individuals.
[2003-07-29] The Fees and Concerns of Professional Search Engine Optimizers
...and what their customers should know when doing business with them!
[2003-07-29] Reciprocal Linking Techniques For A Successful Web Site
Building a successful web site is a process that works best when done in a deliberate, logical step-by-step manner. The first step is to build a top quality web site that is packed with interesting and useful content.
[2003-07-28] How to Increase Sales With Payment Options
In today's fast-paced world, ecommerce is growing at an explosive rate and most ebusinesses know that offering visitors the ability to buy online is becoming essential. The Internet is a direct marketer's paradise -- no, make that an impulsive shopper's paradise. And when customers can buy on impulse and do so in the privacy and convenience of their own homes or offices, the likelihood that more sales will be generated will definitely be higher.
[2003-07-28] How to Get People Into Your Site and Respond
Like a newspaper as well as any direct response marketing process, a web site's front page must captivate its audience and cause them to read further. It must first grab a reader's attention and then lead them to a specific outcome. However, when the mechanics of that very first page are ignored, it causes visitors to click out of a site from the moment they arrive.
[2003-07-28] The Importance of Budgeting
Until recently, I served the Music industry as a record promoter and media publicist. After having begun my own music career as a recording artist and successfully self-marketing my first recording, I realized that there must, literally, be tons of musicians who could utilize my skills. And, I was correct...there were.
[2003-07-28] The Top Seven Mistakes Websites Make
Throughout my research, I'm always surprised when I stumble onto websites that seem to offer great products and services but lack or fail in certain important elements -- elements that, with just a few short changes, can help multiply the results almost instantaneously. Generally, I have found that there are seven common mistakes that these sites make.
[2003-07-28] A Match Made in Cyberspace
Along with starting a business on the web comes many new issues that were once nonexistent in the physical world. In addition to the possible infringement of trademarks, copyrights and international laws, floodgates to an overabundance of risks have literally been smashed wide open.
[2003-07-28] How To Start & Run Your Own Firewood Supply Business
If your an outdoors type who is not afraid of a little hard work, supplying firewood can bring you a nice income every year.
[2003-07-28] Design Your Online Success
Website design has always been a fascinating area for me -- not entirely in the realm of graphics but also of flow, navigation, appearance, and content. I love to surf the web almost exclusively to learn about different feels and flavors. In the process of doing so, it amazes me to see how some sites appear smooth, professional, and refined, while others smack of being put together horrendously quick -- even when the company is reputably of high quality.
[2003-07-28] How to Increase Hits With Traffic Generators
If you don't maintain a key presence online, whether your business is online or offline, your competition will devour you. Because the marketplace has become hypercompetitive and supersophisticated, access to information as vast and as fast as the worldwide web is all the more reason to market your company in cyberspace let alone to put your company in it.
[2003-07-28] Thinking about starting a business? Ask these questions before you take the plunge.
(1) Do you offer a clear, unambiguous benefit that your target market can't live without?. Ideally you can learn whether demand exists for your service. Otherwise, don't dive in. Dip a toe into the water to see if it's warm.
[2003-07-28] How to Reap Relative Rewards With Referrals
A recent issue of Global Internet Marketing News (http://linz1.net/GIM.html) reported an interested piece on how word-of-mouth advertising is statistically getting more nods from the online business community let alone the marketplace. Entitled "Word-of-Mouth Drives E-commerce," the article pulled some interesting facts from a recent three-part study.
[2003-07-28] Writing Suitable Copy for the Press
Summer is finally here and school is out, but learning for the rest of us continues. Whether you're a seasoned PR professional working for a top agency, a novice just beginning a career, or a mid-level manager working in-house at a small business, the time comes when we all could use a refresher course in properly writing suitable copy for the press.
[2003-07-28] How to Multiply Your Marketing Like a Virus
The big talk on the Internet these days is about "Melissa" and its copycat versions, such as "I Love You." No, it's not an adult oriented website or some new software game but a virus. And the devious (or perhaps even brilliant) way it works is that, after opening the email attachment, it sends more virus-infected emails to the first fifty people in your address book without your knowledge.
[2003-07-28] Common Sense Consensual Marketing
One of the things most if not all Internet marketers come across at least once in their lives is "spam." Whether they've used it, contemplated it, rallied against it, or received it, the deceptively appealing nature of unsolicited commercial email as well as the gut-wrenching, mind-numbing, nerve-racking person-hours it takes to manage spam makes it the most detested form of online marketing. But the question remains: Why is it still being used?
[2003-07-28] Negative Bytes Can Come Back and Bite You
As most of my business is found through referrals, I received a call from a company that was referred to me by someone at the college where I teach marketing management. They were looking specifically for help in the area of ecommerce (i.e., SQL database programming, shopping cart software, and notably merchant account set-up, which is in my estimation a more daunting task here in Canada when compared to the American banking system).
[2003-07-28] Advertising is a Numbers Game
Ted Turner once said, "Early to bed and early to rise, work like hell and advertise." While the first part of that equation is probably the one I follow the least (sleepless nights working the web are just too many to count), there is an immense truth behind it all. To survive and thrive in today's hypercompetitive online world, one has to both work hard and advertise -- which are in my estimation two key ingredients of continued online business success.
[2003-07-28] How to Work Smarter, Not Harder
Online, I believe business success is certainly easier to achieve than its brick-and-mortar version. It's not a free ride and it definitely requires some time let alone work. But on the web, I also believe that one can easily -- as that famous cliché goes -- work smarter instead of harder.
[2003-07-28] Google Adsense Could Mean Death to Affiliate Programs!
The popular search engine, Google has introduced a dramatic new contextual advertising service called Adsense. This new program could mean death to affiliate programs on those web sites that qualify for the Adsense program. Why would Google advertising affect affiliate programs? Because Google is making Adsense ads available to smaller content rich sites.
[2003-07-28] The Greatest Marketing Secret of All Time
If there is something about which I am pretty adamant, it's the concept of attracting clients that are pre-qualified and willing to do business. And this involves many different things, but most of it comes down to three core practices:
[2003-07-28] How to Name a Product, Service or Company
Today, it is an understatement to say that we are constantly bombarded with information of nuclear proportions. The roles of both the consumer and the entrepreneur have become so immensely challenging that choosing a business from which to buy -- let alone being and remaining in business -- has become a dizzying process. Therefore, how does one survive let alone thrive in today's explosive hypercompetitive, overcommunicated marketplace?
[2003-07-28] Don't be the Best… Be the First!
An Article Inspired By The "Law Of Leadership" From My Two Favorite Marketing Mentors, Jack Trout and Al Ries.
[2003-07-28] How to Make Your Name Stick
In our overcommunicated society, we are constantly bombarded with messages that seem to be just one big blur of sameness. Limited by society's very short attention span, your marketing message has to be effective to the degree that it must communicate its essence and create top-of-mind awareness within an extremely short amount of time. Names are often the best tools -- and sometimes the only ones -- for accomplishing this efficiently.
[2003-07-28] How to Maximize Your Visibility
For a business to survive and thrive in this hypercompetitive world, there are some tools that are considered absolutely essential. These tools, which I call support systems, include search engines, directories, and particularly the yellow pages. However, they are often misused because most businesses misinterpret them as advertising mediums. They are not.
[2003-07-28] Blend Bullets and Benefits to Boost Buyers
One of the greatest tools used by top copywriters is a little known secret that can multiply your response ratio. It's the use of bullets within your marketing copy. Bullets are captivating, short and sweet, intriguing, and pleasing to the eye. But most important, they reinforce the offer, deliver straight-to-the-point benefits, and are clustered for greater impact.
[2003-07-28] How to Use Guarantees to Increase Sales
While the greater portion of my career has been in business development consulting and speaking, I have spent many years in direct marketing and three years on the Web. My favorite marketing "guru" is Dan Kennedy, often dubbed "The Millionaire Maker" (see http://www.DanKennedy.com). And if there is one lesson that he teaches from which I derive the most profitable results in my direct marketing efforts, one of many from a system he calls "Magnetic Marketing," is the awesome power behind the use of guarantees.
[2003-07-28] How to Energize Your Marketing With Colors
I was once asked this question: "In relation to colors on a web site, have you done any research or found any material on what colors are more pleasing to the site visitor, or even what colors tend to produce more sales?" I believe this could be an important area that many of us overlook. Here's my answer.
[2003-07-28] How to Increases Sales With Follow-Ups
Have you ever been lucky enough to receive those nice letters from collection agencies? In addition to being persistent on the phone, collection agents are known to be terribly effective when their efforts are combined with a series of letters that seem to be as equally relentless.
[2003-07-28] Why Word-of-Mouth Works Wonders
Viral marketing is the process of implementing means through which the knowledge of your existence self-propagates. Like a virus, your visibility spreads throughout a network of people who refer you to each other. Unlike unsolicited advertisements or "spam," which usually stops once it reaches its destination (and the reason spammers must keep spamming in order to remain successful), viral marketing continues to spread almost effortlessly since the people who refer you to others know each other. Also, those who get to know you (or to know about you) through third party referrals grant you a higher level of confidence, credibility and loyalty.
[2003-07-28] How to Close Sales in The New Millennium
Are you a salesperson? Do you "close" sales? Are you often playing psychological tug-of-war with your clients? Most of us do. I did that for the greater part of my sales career. From the "assumptive close," the "trial close," right down to the famous "Benjamin Franklin close," I've used quite a few of them if not all of the tricks in the book. However, things have changed.
[2003-07-28] How to Target Your Most Profitable Market
If you already solve a specific problem, then targeting your market as much as possible should be the obvious next step. However, this is where many marketers fail, for they are trying to be "all things to all people" and attempt to market their product to everyone. Instead, try to discover the demographics and psychographics of your niche -- your specific (or greatest) market. Then market to that audience more than any other and as often as possible.
[2003-07-28] How to Generate Better Leads
A big mistake businesses often make when they market themselves is the fact that many try to sell directly in every communication they produce. And, as a result, they generate huge amounts of "prospects" that lead to little or no business (or what I call "expects"). They think that by selling themselves right in the ad they will get not only an immediate response but also immediate business. This oftentimes backfires and can even take away customers.
[2003-07-28] How to Create Powerful Strategic Alliances
I truly hate networking. Really, I do! I hate it because, in my experience, it hasn't brought me anything substantial in return. But wait a minute, hear me out. Networking isn't a bad concept; far from it. With today's highly competitive environment, networking can be a fantastic marketing tool. Referral-sources can become potentially effective in bringing you business.
[2003-07-28] Compel Customers to Propel Sales
Surfers are shopping online more and more and the greatest determinant in what will help them increase their willingness to buy is the ease, confidence, and speed with which they'll be able to shop. Therefore, merely "being" online is no longer adequate -- a business must also sell to, transact with, and deliver its product to its customers persuasively and promptly.
[2003-07-28] The Importance Of "The Ad For The Ad"
"Top-of-mind awareness" is not exclusive to marketing in general. It also applies to an advertisement's headline. Many people use boring or unappealing headlines for their ads, and it surprises me when I see many ads with headlines that do not communicate a precise, immediate, and direct benefit. While such ads do not generate the response nor the business fo | |
