Today I’m speaking with a group of small business owner that want to know about how to develop a marketing strategy that truly allows them to differentiate what they do from others.
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Make 2012 your best year ever, with these 9 powerful business ideas and professional development tips!
Many outstanding small businesses struggle needlessly. Right now, they are looking to 2012 with apprehension, rather than justified optimism. I don’t want your business to be one of them, so I would like you to consider the message in today’s post and avoid making this common, sometimes fatal marketing mistake! Read the rest of this entry »
Today, I’d like to make a comment about comments. Blog comments, to be exact. Read the rest of this entry »
Networking online through social media sites is a great way to reach a worldwide audience. Read the rest of this entry »
You know that I talk a lot about local marketing. But more and more what I am noticing is that huge changes occur for local websites so quickly in this industry that itself is not very old. Speaking of old, I hate to admit that I know this song, but it’s more because I was a big Bugs Bunny fan growing up rather than me simply being old enough to know the tune and the words to “The Old Gray Mare.” But I do know the song, and it’s got me to thinking lately. Read the rest of this entry »
One of the best and most affordable ways to draw attention to your business is to add a press release strategy to your marketing approach. Press releases aren’t just for news outlets these days, they can help you get found online and demonstrate you’re an expert in your niche. And it’s not hard to learn how to write a press release. Take a few minutes to watch my presentation below and when you’re done, you’ll know exactly what to do to help your business get in the news.
Entrepreneurs and small business owners often struggle with how to organize the content on their Website. Either that, or they don’t really put much thought into at all. But if you want a site that actually sends you hot leads, makes sales, grows your list and more, you really do have to think about it.
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Ever feel like you’re in a rut. Or worse, that you keep pushing that boulder up the hill, all Sisyphus like, only to watch it roll back down, feeling that you are destined to repeat this throughout eternity.
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While one business may be organized in departments, job titles and roles and another basically made up of a long person doing it all, every business that grows and thrives internally and externally figures out how to manage three things at all times: purpose, projects and process.
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